Head of Growth
Hey! We're The Rundown, the world's largest AI community. We inform millions of people around the world about everything going on in AI, why it actually matters, and how you can apply it to your work and life.
Since launching in January 2023, our flagship daily newsletter and social media channels engage with millions of people each day, and our AI University gets hands-on and educates thousands of members how to use the tools that are quickly becoming a part of daily work.
Our mission is to help 1 billion people work faster using AI and contribute to a more productive society. If you share our passion, we'd love to chat! ❤️
About the role
As the Growth and Content Strategist at The Rundown, you’ll be a key driver of audience growth and engagement across our flagship daily AI newsletter and AI University. Working directly with our CEO and collaborating with the media, creative, and finance teams, you’ll blend data-driven growth strategies with compelling content initiatives to expand our reach and strengthen our brand.
Your responsibilities will include:
- Managing and optimizing paid growth channels, including Facebook, Twitter, newsletter ads, and influencer partnerships.
- Crafting high-performing copy and campaign strategies informed by past results, in close collaboration with the creative team.
- Analyzing data weekly to identify the channels delivering the highest-quality growth and reallocating spend accordingly.
- Running A/B tests on landing pages and onboarding flows to improve subscriber acquisition and retention.
- Conducting surveys and enriching audience data to better understand our readers and tailor our offerings.
- Working with deliverability experts to ensure our newsletters consistently reach inboxes (e.g., subscriber scrubbing, VMC).
- Acting as a content strategist to enhance our newsletter’s editorial, branding, messaging, and design.
This is a fully remote role with competitive compensation.
Our ideal candidate
- Has proven experience managing high-spend Facebook ad campaigns (six figures per month or more) with a focus on ROI and scale.
- Experienced in growing media brands or email newsletters, with a deep understanding of subscriber acquisition, engagement, and retention.
- Skilled in growth marketing, performance marketing, or lifecycle marketing, ideally in a fast-paced startup or media environment.
- Strong copywriting and messaging skills, able to craft compelling campaigns and subscriber journeys that resonate with diverse audiences.
- Creative and data-driven, with a track record of A/B testing, conversion optimization, and funnel improvements.
- Bonus if you’re familiar with Beehiiv or other email publishing platforms.
- Comfortable segmenting and analyzing data to identify the highest-quality growth channels and opportunities.
- Thrives in a fast-moving, remote-first environment and can collaborate cross-functionally with creative, media, and leadership teams.
- Organized, self-motivated, and excited to help The Rundown expand its reach to millions more readers worldwide.
What we offer
- Be a key part of a leading global AI media and education company, shaping the future of AI implementation and impacting millions of businesses, entrepreneurs, investors, creators, and tech professionals.
- A fast-paced work environment surrounded by a team excited and passionate about the future of AI.
- Free and early access to AI tools before public launch.
- Free access to The Rundown AI University.
- Substantial growth opportunities in the role and within the company.
- Competitive compensation and a flexible schedule.
Location
- Fully remote.
- Our team members live in Canada, USA, UK, Switzerland, and more.
How to apply
