Reporting to the Marketing Director, APJ Demand Gen, the Demand Generation Senior Specialist executes integrated marketing program tactics that increase pipeline growth across all channels to support Databricks’ explosive growth. You will be responsible for the planning, coordination, and tracking of global integrated marketing programs across the marketing mix. This position will help support our industry marketing programs and additional cross-team execution needs.
The impact you will have and career growth opportunities:
- Driving toward demand generation goals by creating, and executing campaigns that will drive leads, MQLs, and, most importantly, pipeline.
- Optimizing performance by increasing key asset conversion metrics through website and YouTube promotion strategies
- Coordinating and executing integrated marketing activities, including webinars, direct mail, emails, website optimization and more to support campaigns
- Collaborating with a variety of internal and external stakeholders to drive and execute marketing program tactics
- Understanding what works and what we can do better. You will support ongoing reporting needs and analyze campaign and program results in detail to draw insights and make data-based adjustments
- Being part of an all-star team you can learn from and help drive new innovative ideas forward in the business.
What we look for:
- Minimum 3 - 5+ years of marketing experience working in a fast-growing, fast-paced environment.
- Learner mindset: The ability to learn new technologies, products and systems quickly.
- No detail is too small mentality: Strong project management skills to effectively deliver complex programs working across multiple teams.
- Data-first approach: Ability to decipher data and build presentations around regular reporting that illustrate program performance and insights across all demand channels.
- Someone everyone is excited to work with: Strong interpersonal and communication skills to build collaborative relationships and create alignment with team members and cross-functional teams.
- Autonomous and self-determined: Can easily balance multiple projects and timelines at once, has excellent attention to detail, and is seen as someone who gets things done.
