Position Overview
We are seeking a Senior Product Marketing Manager to drive the end-to-end marketing for Together GPU Clusters, a cornerstone of the Together AI Acceleration Cloud. In this role, you will define product positioning and messaging – telling our unique story regarding how Together AI accelerates AI training and inference through applied research. You will own marketing execution across all marketing assets and channels, spanning the together.ai website, blog posts, sales pitch decks and collateral, advertising, and more.
Key Responsibilities
- Positioning and Messaging:
- Develop clear, differentiated, and compelling messaging for Together GPU Clusters.
- Highlight hardware/software integration advantages and scalability of GPUs Clusters across global locations.
- Articulate the benefits of proprietary technologies such as the Together Kernel Collection alongside cutting-edge AI hardware from NVIDIA or other partners.
- Go-to-Market Strategy:
- Build and execute a comprehensive GTM plan for Together GPU Clusters, targeting key industries and customer segments, including enterprise customers, startups, and research institutions.
- Collaborate with sales to define ICPs (Ideal Customer Profiles) and establish target account lists while aligning messaging for both sales-led and product-led motions to ensure optimal market penetration.
- Collaborate with product and engineering teams and strategic partners to ensure successful product launches.
- Content Development:
- Develop and refine web content, blogs, and customer success stories to drive awareness and adoption.
- Create sales enablement materials, including product presentations, datasheets, case studies, and whitepapers.
- Own the content strategy for both physical and virtual events, such as NVIDIA GTC, Supercomputing, and webinars, ensuring consistent messaging and engaging content that resonates with target audiences.
- Customer Understanding and Market Insights:
- Work closely with customers to understand their needs, challenges, and use cases, translating these insights into actionable recommendations for the product roadmap.
- Collaborate with product management, engineering, and design teams to influence product direction and drive adoption of self-service GPU Cluster requests.
- Conduct competitive analysis and market research to identify trends, opportunities, and strategies to enhance product-market fit.
- Customer Stories:
- Partner with customers to highlight their success stories and use cases.
Qualifications
- Experience:
- 5+ years of experience in product marketing or a related field, with a focus on cloud infrastructure (IaaS), AI/ML, or enterprise SaaS or PaaS.
- Proven track record of developing and launching successful marketing campaigns for technical products.
- Technical Skills:
- Strong understanding or interest in AI infrastructure, including GPU clusters and generative models.
- Ability to translate complex technical concepts into accessible and engaging messaging.
- Strategic and Creative Thinking:
- Demonstrated ability to think strategically and identify high-impact, low-effort levers to drive product success.
- Creative approach to problem-solving and storytelling, with a focus on innovation and differentiation.
- Writing and Communication:
- Exceptional writing skills, with the ability to craft compelling and precise messaging for diverse audiences.
- Strong communication and presentation skills, with the ability to influence stakeholders.
- Education:
- Demonstrated training (e.g. Bachelor’s degree or online certifications) in engineering, marketing, computer science, cloud infrastructure, or a related field.