YOUR MISSION:
As a Field Marketing Manager (f/m/d*) at Parloa, you will execute field marketing initiatives that drive demand, generate new business opportunities, and accelerate existing sales pipelines. This role requires a strong understanding of the DACH market and the ability to design localized, high-impact campaigns that resonate with target audiences.
You will work closely with Sales, Growth, Partnerships, and the whole Marketing team to deliver field activations, strategic events, and personalized ABM programs that deepen customer engagement and enhance brand visibility across the EMEA, with a big focus on DACH.
IN THIS ROLE YOU WILL:
- Develop and execute localized marketing programs aligned with regional sales goals to drive net-new pipeline and accelerate existing opportunities.
- Plan and manage events such as flagship events, tradeshows and roundtables, tailored to the DACH audience.
- Collaborate with sales and the whole marketing team to identify and target high-value accounts with personalized multi-channel campaigns (events, digital, and direct outreach).
- Elevate brand presence through industry conferences, trade fairs, and localized thought leadership opportunities.
- Track KPIs, analyze performance, and continually refine campaigns based on data-driven insights.
WHAT YOU BRING TO THE TABLE:
- 2+ years of experience in B2B event management or related marketing roles.
- You can work from our Berlin HQ at least 2 times a week.
- Demonstrated experience in delivering high-quality marketing projects, particularly in events and webinars.
- Ability to thrive in a fast-paced environment with tight deadlines.
- Native-level German and fluent English, with the ability to communicate and build strong relationships across the DACH region.
- Commercially minded marketer who understands how to translate marketing initiatives into revenue impact through close collaboration with sales.
WHAT'S IN IT FOR YOU?
- Be part of a dynamic, driven team of +30 nationalities with flat hierarchies and collaborative company culture
- Hybrid work environment - we believe in hiring the best talent, no matter where they are based. However, we love to build real connections and want to welcome everyone in the office on certain days.
- Attractive compensation package
- Training and development budget which can be used for conferences and attending development courses to ensure continuous professional growth.
- Flexible working hours, 28 vacation days and workation opportunities
- Regular team events, game nights, and other social activities
- And last but not least: a beautiful office with flair in the heart of Berlin with all the conveniences, such as social area, fresh fruits, cereals and drinks.
- Is something missing here? Reach out and let's talk about what else you need for your ideal next growth opportunity.
Your recruiting process at Parloa:
Recruiter video call → Hiring Manager Call → Case study → Meeting the team