About the Team
Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of artificial intelligence. With that aim in mind, we are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst our core audiences. We take a data-driven approach to understand our customers' needs and challenges, ensuring that their voices are reflected in product development and messaging. We then partner closely with Product, Engineering, Research, Comms, and Design teams to create a cohesive customer experience across all our channels. Our focus extends beyond just promoting product features; we aim to provide valuable insights and resources that help our users make the most out of AI technologies.
About the role
We are seeking an experienced and dynamic Executive Producer to build and scale OpenAI’s creative production capabilities both internally and with trusted vendors. You will establish production strategy, ensure flawless campaign execution, and manage budgets across the marketing organization.
The ideal candidate has a proven track record of leading large-scale productions and building processes that enable iconic creative work. You will also be responsible for growing and leading a high-performing production team to support OpenAI’s ambitious global growth goals.
This role will be on site in our San Francisco Office.
In this role, you will
Work closely with Strategy, Business, Product, and Operations teams to develop and execute launch and marketing campaigns that align with business objectives across paid, owned, and earned channels.
Drive Cross-Functional Collaboration: Partner with teams across Product, Product Marketing, Business Marketing, Communications, Global Affairs, and Creative to ensure cohesive, impactful campaigns.
Manage End-to-End Campaign Execution: Own the planning, execution, and post-launch analysis of integrated campaigns — from brief and conceptual development through launch and optimization.
Establish Production Processes: Build scalable processes and best practices that ensure seamless execution of integrated campaigns globally.
Oversee Localization & Adaptation: Develop a scalable approach to localizing content, messaging, and creative assets to drive cultural relevance and effectiveness in global markets.
Vendor and Budget Management: Identify, onboard, and manage production vendors and agencies while maintaining strong budget stewardship.
You might thrive in this role if you have:
Experience: 12+ years of experience in marketing and advertising, including at least 3 years focused on integrated or campaign-driven roles.
Proven Success Managing Cross-Channel Campaigns: Demonstrated ability to lead campaigns across digital, social, email, paid media, and events. Strong understanding of content marketing, customer journey mapping, and lead generation.
Expertise Across Traditional and Digital Marketing: Proficiency in TV, OOH, social media, content, performance marketing, and event production.
Strong Project Management Skills: Track record of managing multiple priorities, meeting deadlines, and driving results with a data-driven approach using analytics tools to inform strategy.
Excellent Communication and Influence: Ability to collaborate across disciplines and present to executive audiences; adept at tailoring messaging for diverse audiences.
Agility and Adaptability: Comfort working in a fast-paced, dynamic environment and ability to pivot strategies based on evolving market needs.
Nice to have
A creative and strategic approach to campaign development.
Confidence leading cross-functional teams and managing senior stakeholders.
A passion for storytelling and connecting audiences to brand narratives.
A test-and-learn mindset, focused on continuous optimization.
Familiarity with AI technologies and emerging marketing trends.
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.
We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.
For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.
Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.
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We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.
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At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.
